I tell you it sure as hell is not internet marketing! Or SEO for that matter 🙂 These guys have to work like hell for their $$$ Plus the competition is HUGE! Everyone wants to be a guru and have their name in lights it seems. Not many achieve that lofty status to be honest.
So what do you think the best, most profitable and easiest to run business is for an online venture? It’s got to be membership or service based sites for my money. Yes of course you have got to perform SEO and IM on these sites but that’s not the same as selling SEO and IM services! A service based business earns you money simply because people use its service. See if you can come up with some ideas for service based business models.