What Exactly is Digital Marketing?

What Exactly is Digital Marketing?

What is digital Marketing? When it comes to your digital marketing strategy, few things matter more than ensuring that you have the right help on your side. Digital Marketing is a wide and varied discipline, making use of several tools that can work quite differently...

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Facebook Campaign Budget Optimisation

Facebook Campaign Budget Optimisation

So Facebook has rolled out Campaign Budget Optimisation and everyone is sort of kinda pissed off about this! Me included. Why? Well in Facebook’s words: “CBO (Campaign Budget Optimisation) is a way of optimizing the distribution of a campaign budget across your...

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