There are so many things you take for granted in your knowledge and this is especially so when you’ve been at this since 1998 like me! One of those things is how to use Google for search. Get out of here Mark everyone knows how to use Google for search! We use it all...
Using Search Engine Optimization Keywords to Research Your Ideas We increasingly get asked how we go about researching the viability of new ideas and projects, not to mention that all important competitor research! Anyway, I decided to put together this...
All that glitters is not gold Ah what a statement that is. It actually comes from the term fool’s gold. Fools Gold is Pyrite and may be shiny and brass-colored, but as any miner will tell you, it is not as good as gold. No where near as good in fact. This is...
Now this is a topic that can give you headaches 🙂 Schema! Ill try and make it as simple as possible. Schema.org’s schemas allow you to mark up your website so that it is easier for external services like Google to understand what the content is really about. Whereas...
We all NEED links to our websites. A very large part of how you are ranked is of course based on your backlink profile and how Google interprets that. Linking is a hard business though. It takes work and lots of it to get them. So to help you out a little in this area...